Taking the “ethical temperature” of your organization.

The IAM is a powerful tool for measuring the effectiveness of your compliance and ethics programs.  It can be used at any stage in the process. If you are thinking about developing a code or statement of principles, IAM can help you gather information to shape the process. If you are already training your people, IAM will help gauge effectiveness and give you a way to keep compliance and ethics  in front of them 365 days a year. From the early research phase through to the measurement of outcomes the IAM  will enable you to:
  • Take the 'ethical temperature of yur organisation
  • Inform the development of codes, statements and training material
  • Increase employee awareness of laws and regulations as well as your organization’s values and principles
  • Train employees on practical application of regulations, values and principles
  • Gather data to test the effectiveness of training or to simply “test the waters” prior to training
  • Promote training opportunities

The IAM Process

Evaluation – finding out what actually happens in the organisation

‘Ethical temperature’ - what is and why it is important

An organisation’s ‘ethical temperature’ is simply a measure of how well people inside the corporation understand its ethical standards and how well they comply with those standards. All corporations need to take their ‘ethical temperature’ from time to time, not least because it is vital in today’s media-savvy world to be assured that its behaviour matches its rhetoric.

Well established corporations with a sound reputation and an enviable CSR process need to take their ‘ethical temperature’ more than others, because they have more to lose.

‘Ethical temperature – taking’ the Integrity Works way uses a variety of web-based survey tools together with interviews with selected executives. The resultant combination of quantitative and qualitative outcomes helps build a picture of the ethical health of the organisation.

Working with a small executive team from the client organisation, Integrity Works produces a Report that enables the organisation to identify and address pressing ethical issues. The Report details a number of methods for dealing with agreed issues.

These methods include specific tools such as Board-level education and executive dilemma-based workshops, together with web-based training for the majority of employees.

The IAM can then be used to monitor the effectiveness of such education and training processes, as outlined below.

On-going Assessment

Integrity Works provides a variety of tools for assessing employee commitment to declared ethical standards. Here is an example of one such method. 

1. A concise e-mail message containing a realistic ethical scenario is sent to employees on a monthly or quarterly basis. The message closes with a brief survey that invites the employee’s response to the scenario and gathers specific demographic data.

2. When the “submit” button is clicked the answers are sent to the IAM database and the employee is invited to visit a web page to see how others in the organization have responded to the scenario. On the web page the employee also finds a discussion of the issues raised in the scenario and, in some cases, a link to additional training material.

3. After one week, a follow-up e-mail containing results of the survey is sent to all employees with a final invitation to complete the survey for those who didn’t the first time.

4. Each month IW reports to the client an in-depth analysis of the responses.

The IAM system not only tracks responses but it also monitors “click-throughs” providing information on the numbers who visited the related web page. Employees can be assured that no personally identifiable information is collected on them—neither by IW nor the company. For example, to honor employees’ privacy rights, IW does not track whether a particular employee submitted a response or how she answered the survey.

The scenario and the feedback web page are customized to each organization’s ethics and compliance policies, Code of Conduct, etc. Each visitor is also asked for his or her feedback, observations, and ideas for future scenarios.



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